Founded in 1989, G-Star has become the market leader in the area of innovation and style. The women's and men's collections are valued for their authentic details and functional attributes. G-Star, or G-Star Raw to call the brand by its complete name, has, through its implementation of daring combinations and authenticity, been able to advance to a timeless lifestyle brand which appeals to a large audience. Apart from quality and strong design, G-Star Raw follows ethical principles by producing environmentally friendly and sustainable products.
